Premium 24I
Premium 24I embodies modern luxury through its subtle abstract texture, sophisticated neutral palette, and effortlessly versatile design. Inspired by natural stone surfaces and artisan-crafted finishes, this rug features soft layers of ivory, silver-grey, pearl, and warm beige tones that create a calm and inviting atmosphere.
The understated distressed detailing introduces depth and movement across the surface, adding visual interest while preserving a clean and contemporary aesthetic. The balanced composition makes Premium 24I particularly suitable for interiors that embrace simplicity, elegance, and timeless design. Premium 24I provides a refined foundation that complements a wide range of furniture styles and colour palettes. Its soothing tones and sophisticated texture create a welcoming environment that feels both luxurious and comfortable.
Origin: Turkey
Fabrication: Power Loomed
Material: Polypropylene & Viscose Silk
Cleaning: Professional
Shedding: Moderate
Pile Height: 0.5"
Density Rating: 9/10
Sizes are rounded to the nearest foot. Exact dimensions of this collection +/-2% are as follows:
[3x5] 2'7" x 5'
[4x6] 3'11" x 5'11"
[5x8] 5'3" x 7'5"
[12x15] 12' x 14'9"
This elegant blend of polypropylene and viscose silk offers the best of both worlds: polypropylene provides durability and stain resistance, while viscose silk adds a touch of sheen and softness. To preserve both beauty and longevity, follow these care tips:
Vacuum regularly using a suction-only vacuum or with the beater bar turned off to protect the delicate viscose fibers. Avoid vigorous brushing, especially on the viscose areas, as it can cause matting or fiber damage.
Blot spills immediately with a clean, dry cloth—never rub, as viscose is more delicate and prone to staining. Use viscose-safe solutions, no water, gently dabbing the area. Avoid saturating the fibers. Do not use bleach, ammonia, or strong chemical cleaners, which can discolor viscose.
Professional cleaning is highly recommended to protect the viscose content and maintain the rug’s luster. Avoid steam cleaning or any method involving excessive water or heat. Heat and moisture can warp viscose silk and cause shrinkage in the cotton backing.
Viscose silk is absorbent and sensitive to moisture, so avoid placing the rug in damp areas like basements or bathrooms. Rotate the rug every 3–6 months to promote even wear and reduce sun fading.